A rising tide lifts some boats higher than others. To get the most out of the current economic growth in Japan, successful B2B leaders are making major changes in how they run their sales operations. They are leveraging digital technologies and the latest thinking how to organize and motivate sales teams to boost revenues and gain a competitive edge. To find out first-hand how it’s being done, join our panel discussion with Henri Guedeney, Federico Salvitti and Carlo La Porta. Panelists will tackle three areas where the most important changes are taking place:
1.How digital marketing techniques are making sales operations smarter and more efficient.
2.How digital lead generation is revolutionizing how we target and qualify potential customers.
3.How companies are making sales teams more effective (and more motivated) by integrating them into the larger organization.
Panelists will open the discussion with a short introduction of successful real-world application of these new sales capabilities and advice on how companies like yours can adopt them. Participants will then be encouraged to join the panelists in an open discussion format. Please note that Mr. Salvitti will be joining by video conference from Europe.
About the Panelists:
Federico Salvitti spent 11 years at Gartner as Director in charge of launching new services. He is the founder of Universita.it and Japan’s Digital Business Council. He is a frequent presenter at corporate development events as well as a trusted advisor to VC principals and corporate executives. Federico has also served as Adjunct Lecturer at the Imperial College of London for the Chartered Institute of Marketing.
Henri Guedeney is co-founder and director of Lead book, a Singapore-based global B2B sales lead generation platform powered by artificial intelligence. Henri brings over 15 years of management consulting experience in Asia with leading firms (A.T. Kearney, McKinsey & Co), including as a partner leading regional practice. He focuses on sales and marketing for financial institutions.
Carlo La Porta is managing director of Mpowered Sales K.K. With over 20 years of experience in B2B sales and consulting in Japan, he focuses on how to improve sales force engagement in Japan. Prior to establishing Mpowered Sales, Carlo was a partner at DART Partners, a consultancy focused on the use of data analytics, in particular for sales and marketing.
Meal: Plated breakfast
Date: June 29, 2018 (Friday)
Time: 7:30-9:30 am
Where: Tokyo American Club, Brooklyn 2&3 (B2F)
Address: 2-1-2 Azabudai, Minato-ku, Tokyo
Fee: ICCJ Members 3.900 JPY (+VAT 8%)
Others 7.300 JPY (+VAT 8%)
Registration/Cancellation deadline: June 26, 2018 (Tue), 12:00
For further info: firstname.lastname@example.org